Gimmick Ammunition

February 4th, 2014

It's a new year, which means we have to endure yet another company proclaiming a new and "revolutionary" bullet design. This time around, it's the tactfully-named RIP Ammo.

It certainly looks intimidating, but it's really nothing new. A similar design was used on the old Kaswer Law Grabber (also known as the Pin Grabber) back in the 1980's. Law enforcement failed to embrace the cartridge, just as they've ignored the terrorist-slapping hyperbole of a similar offering from Extreme Shock. Extravagant claims are made, but the ammunition inevitably fails to live up to them.

The RIP ammunition …